Pulse: Overcoming Social-Media Fears
Loss of control and different ROI are just a few that plague fundraisers.
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Joe Boland
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For many fundraising professionals, the world of social media is an intimidating place. They know it's the wave of the future, but many are reluctant to dive in. I spoke recently with Terry Barber and Doug Broward, vice president and creative director, respectively, of integrated direct-response fundraising agency Grizzard, about the evolution of social media regarding fundraising.
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- Companies:
- Grizzard Agency
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