How to Deal With Objections
If this is a request for a naming project, then don't lower your standards. Let the donor know that his gift can make a real impact in your organization but that this naming opportunity will actually cost the amount you requested. Help him find another way to make an impact in his area of interest. He may come back and surprise you by making the larger gift.
If you’re hanging with Richard it won’t be long before you’ll be laughing.
He always finds something funny in everything. But when the conversation is about people, their money and giving, you’ll find a deeply caring counselor who helps donors fulfill their passions and interests. Richard believes that successful major-gift fundraising is not fundamentally about securing revenue for good causes. Instead it is about helping donors express who they are through their giving. The Connections blog will provide practical information on how to do this successfully. Richard has more than 30 years of nonprofit leadership and fundraising experience, and is founding partner of the Veritus Group.