Global Fundraising Resource SOFII Launches New Website
(Press release) — Global fundraising resource SOFII has launched new website. The revamped site delivers a range of new features to its tens of thousands of users worldwide — including an expanded search. Redeveloped by 1810 Creative, the new website — still accessible via the URL www.sofii.org — boasts a new and improved content management system, reorganised content for easier browsing, a better, faster search tool, and a fresh new design with responsive layouts.
The redesign has been made possible by donations from an array of British and American organizations and supporters totaling more than £30,000.
Sue Kershaw, development director at SOFII, said, "We hope the new website will boost our user numbers around the world.
"Currently, 15,000-20,000 individual users make use of the SOFII service from almost every country at least once a month. We have to keep up with the needs of these fundraisers accessing SOFII in new ways — including on their mobile devices — and make sure the way they can search the site is sophisticated enough to meet their needs.
"We're also hoping the new site will generate more financial support for SOFII from corporate donors, fundraising associations and from charities themselves as they recognize SOFII's massive impact as a resource for fundraisers everywhere."
Donations for redevelopment have been pooled since February 2013 and include £10,000 of matched funds donated by telephone fundraising agency Listen, as well as further donations from On Agency, and Think in the UK; Donor Trends Corporation and The Longfield Family Foundation in the USA; and Stephen Thomas Ltd in Canada.
"We're delighted to be able to support such an important and unique fundraising initiative," said Tony Charalambides, managing director at Listen.
"We believe SOFII is a vital reservoir of fundraising expertise that budding fundraisers at all levels can use to their advantage to make good things happen in the world.
"SOFII is bringing global fundraisers close together, and it's critical that not only will users be able to access the information they need more readily, but to do so in a range of languages."
