Allstate Foundation Contributes $90,000, Launches Purple Purse Campaign
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The%20Allstate%20Foundation<%2Fa>%20and%20the%20YWCA<%2Fa>%20are%20joining%20forces%20to%20break%20the%20silence%20and%20raise%20awareness%20about%20domestic%20violence%20by%20launching%20a%20new%20campaign%20designed%20to%20spur%20conversation%20and%20make%20it%20easier%20to%20talk%20about%20the%20issue.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fallstate-foundation-contributes-90-000-launches-purple-purse-campaign%2F" target="_blank" class="email" data-post-id="11127" type="icon_link">
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"What many people don't realize is that abuse can be financial in nature such as withholding banking information or controlling a partner's money or misusing her financial identity and ruining a person's credit. This occurs just as frequently as physical abuse," said Michele Mayes, Allstate executive vice president & general counsel. "We are rallying people behind the Purple Purse because it stands for economic empowerment and represents the center of a woman's financial domain. It's also meant to convey the message that it's okay to talk about it - in fact please do."
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