Advisor 06/03/08_Quote

“Recession is not time for business-as-usual for fundraisers; it does have a negative impact on fundraising. But the last thing you should do is cut back. Doing that will only deepen and prolong your own down-turn.”

— May 28, “As Direct Marketers Cut Back, Mailboxes are Less Crowded” posted by Jeff Brooks on the Donor Power Blog.