A Blast From the Past: The Little Mailing That Did (February 2007)
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FundRaising Success published its first issue in November 2003, which makes this our 10-year anniversary year. To celebrate, we'll be taking a look back at past issues throughout the year.
In the February 2007 issue, then-FS Managing Editor Abny Santicola wrote about an LW Robbins direct-mail piece for the Vermont Foodbank that used a mini notecard to garner outstanding results, appropriately titled, "The Little Mailing That Did."