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FundRaising Success published its first issue in November 2003, which makes this our 10-year anniversary year. To celebrate, we'll be taking a look back at past issues throughout the year.
In the December 2006 issue, freelance writer (now author) Christine Weiser took a look at some ways to tailor messaging to attract male donors, including appealing to their naturally competitive nature, in her feature "Do You Know What Boys Want?"
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Margaret Battistelli Gardner
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