A Blast From the Past: Do You Know What Boys Want? (December 2006)

FundRaising Success published its first issue in November 2003, which makes this our 10-year anniversary year. To celebrate, we'll be taking a look back at past issues throughout the year.

In the December 2006 issue, freelance writer (now author) Christine Weiser took a look at some ways to tailor messaging to attract male donors, including appealing to their naturally competitive nature, in her feature "Do You Know What Boys Want?"