2011's Most Useful Marketing Lessons

Like many of you, reflection always tops my New Year's to-do list. This year, in my role as publisher of the GettingAttention.org e-news and blog, I wanted to 1) motivate nonprofit communicators to reflect so they'll increase the impact of their work this year and 2) share the core lessons learned with their peers. Thus the "most valuable marketing lessons learned in 2010" survey was born.