How well do you know your donors? Even the most savvy nonprofits may be missing the mark when it comes to their demographics and intended audience. Find out how creating donor personas can open up a whole new audience in direct mail marketing, social media, and more!
Have some good white papers or case studies? Contact Chris Lyons to contribute.
Download the New Generation of Giving infographic to learn how your organization can target Millennial and Generation X donors that now make up more than two-thirds of the U.S. workforce.