A Blast From the Past: Listen and Learn (May 2010)

FundRaising Success published its first issue in November 2003, which makes this our 10-year anniversary year. To celebrate, we'll be taking a look back at past issues throughout the year.

In the May 2010 issue, I wrote this column, "Listen and Learn," asking readers to really consider the language and focal points of their communications with different groups of donors. (In an update, my daughter got her license last month — and the 2013 Virtual Conference & Expo is coming up in September.)