Data-Driven Techniques to Strengthen Donor Relationships
Sponsored by: ResultsPlus Fundraising Software from Metafile
Speakers: Jason Gerdes, Executive Director, Nebraska Lutheran Outdoor Ministries and Mark Gerber, Regional Sales Manager, Metafile Information Systems Inc.
The $1 million question: What’s the key to creating a successful nonprofit? Gone are the days that organizations can survive and thrive off one-time donations. In a competitive environment with over 1.5 million nonprofits in the U.S. alone, organizations need to build their strategy around not only cultivating donors, but stewarding them in a way that strengthens relationships and gets donors excited to give again.
But with limited time, staff and money, how are nonprofits going to put efforts into engaging and building relationships with every single donor that walks in the door? Think: data-driven strategies and finding the right technology to help complement your staff.
In this interactive webinar, you’ll learn:
- Why nonprofits need to focus on taking one-time donors to recurring donors.
- How to properly utilize the data that you have by understanding what specific metrics mean.
- How to use these metrics to strengthen donor relationships.
- How this nonprofit uses data and technology, in tandem with its staff, to improve its cultivation and stewardship strategy.
- And more!
Sponsored by ResultsPlus Fundraising Software from Metafile
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