As you gear up for year-end appeals. You’re thinking about things like when you’ll get started, how many communications you’ll send and through what channels and what will be the focus of your messages. But here’s one thing you might have overlooked: How will you use technology to improve your year-end fundraising?
The beauty of using a customer relationship management (CRM) tool is that it gives you a place to house your donor information and creates automated processes and background information to guide you in continuous engagement.
The 5-step maturity model identifies strategies for growth, build new and retain supporter relationships, and increase mission impact.
While economic health can be unpredictable, there are tactics you can employ to help ensure your organization operates efficiently and effectively through uncertainty.
When it’s time for new software for your nonprofit, you’ll need to know the true cost. Here are nine critical things to consider.
Twitter offers countless benefits for nonprofits. You must create a strategy that considers the unique features of this platform.
Social media holidays are a great opportunity for nonprofits to engage with their communities and spread awareness about the work they do. But what are social media holidays? And how can you make the most of them?
Let’s discover how fintech is shaping the future of nonprofits and what steps you can take to adopt these practices.
Writing a call to action (CTA) that hits the spot every time is part art, part science. Here are five examples of winning CTAs.
Let’s review what makes donors respond to your marketing and how you can improve the effectiveness of your campaign.
