Everybody knows that emphasizing major gifts can turn the development offices into money-raising machines, if we can just get a major gifts program rolling. But there’s one killer mistake that sabotages too many major gifts efforts.
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The Case of the Major Gifts Fundraising Employee Who Didn’t Fit
A sad situation I observe very frequently is a major gifts manager whose primary skill set is major gifts but finds him- or herself in a management position where the up-line managers, even the CEO, are critical of his or her “lack of management ability.”
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