Tiffani Hill

It stands to reason that just as giving has jumped on the online bandwagon, so too should volunteerism. And like e-philanthropy, virtual volunteerism offers opportunities and poses challenges to organizations employing it. Tiffani Hill, network volunteer coordinator for Best Friends Animal Society, an animal-welfare group that runs an animal sanctuary in Southern Utah, manages the organization’s virtual volunteer program, made up of a team of volunteers from across the country and Canada who post content to the organization’s Web site and monitor online forums, and serve as its local ambassadors. Hill says managing the virtual program is both exciting and scary. “I don’t