Two Musts When Managing Virtual Volunteers

It stands to reason that just as giving has jumped on the online bandwagon, so too should volunteerism. And like e-philanthropy, virtual volunteerism offers opportunities and poses challenges to organizations employing it.

Tiffani Hill, network volunteer coordinator for Best Friends Animal Society, an animal-welfare group that runs an animal sanctuary in Southern Utah, manages the organization’s virtual volunteer program, made up of a team of volunteers from across the country and Canada who post content to the organization’s Web site and monitor online forums, and serve as its local ambassadors.