Mergers, acquisitions, spin-offs — all pretty common buzzwords in the for-profit world. But, increasingly, savvy nonprofits are realizing the benefits of looking outside themselves and introducing a variety of new ventures under the umbrella of their firmly established brand.
The right projects can help an organization expand or enhance the breadth of services it offers or the reach of its service area. They can bring in new supporters and volunteers, or engage existing ones in new ways. And they can, ultimately, mean more donations.