Lance Armstrong, the seven-time Tour de France cycling winner stripped of his titles on cheating allegations, has cut his last official tie to the cancer charity Livestrong by resigning from its board. Armstrong, who stepped down as the group’s chairman on Oct. 17, was the target of a report released by the U.S. Anti-Doping Agency in October that alleged he was part of the largest sports cheating ring in cycling history.
Lance Armstrong, embroiled in new controversy surrounding his alleged doping while winning seven consecutive Tour de France titles, announced Wednesday that he is stepping down as chairman of his cancer-fighting charity, Livestrong, so it can focus on its mission instead of its founder's problems.
July 16, 2009 — To heighten global awareness of the cancer burden, Lance Armstrong has teamed up with Nike (NYSE:NKE) to present “STAGES,” an art show that benefits The Lance Armstrong Foundation.
SANTA MONICA, Calif., June 29, 2009 — One year after its official launch, LIVESTRONG.COM, the definitive online destination for health and fitness information, today announced that more than 1.5 million people made healthy changes in their lives using the LIVESTRONG.COM website’s tools, unique content and active, supportive community. Recently, the site also polled an excess of 1200 visitors regarding their health behaviors and attitudes. The results reveal that more than 90 percent of respondents are succeeding in improving health and achieving goals since engaging in health and fitness sites, including LIVESTRONG.COM. Additionally, 67 percent of those surveyed depend on their virtual community for inspiration, tools and as a primary means of attaining diet and fitness objectives; more than the gym, cookbooks or personal trainers.
The Lance Armstrong Foundation (LAF), a leading nonprofit organization providing resources and support for people affected by cancer, announced today that it has selected Ogilvy Public Relations Worldwide (Ogilvy PR) as its global communications partner in the fight against cancer. Ogilvy PR will work with the LAF to support the expansion of the LIVESTRONG campaign around the world, as unveiled at the opening session of the Clinton Global Initiative in September 2008.
Men are a somewhat forgotten demographic in the fundraising world. Nonprofits have long created campaigns that target women, minorities or other specific groups, but men seem to fall by the wayside, lumped into other general campaigns.
This probably is a mistake. Those few groups that do target men as potential donors find that while men give to fewer causes than women do, they give more to those causes they support — and there are some proven ways to make your work their cause.