WASHINGTON, D.C., June 29, 2009 — The Juvenile Diabetes Research Foundation (JDRF), a leader in setting the agenda for type 1 diabetes research, has recently launched a mobile marketing campaign that will use wireless technology to enhance communication with, and generate involvement from its advocates across the country.  Through the DiabeTXT program, JDRF will send information to its constituents via text messages, alerting them about important legislation news, diabetes research news, and upcoming events.

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