Direct Marketing Fundraisers Association

Doing Facebook Right
November 4, 2014

Believe it or not, using Facebook is not as easy as just posting information about your nonprofit.

2014 DMAW MAXI Awards Results
September 1, 2014

Reviewing the winners across all channels for the 2014 DMAW MAXI Awards, the shared themes were engagement, extraordinary storytelling and relationship building. The stats and snapshot images of the winning Direct Mail, Digital Media, Multichannel and Telemarketing campaigns provided high-level intel of the strategies and tactics.

Looking Back: Secrets of the Small Shop
February 25, 2013

In our April 2006 issue, fundraising consultant Cary Castle shared "Secrets of the Small Shop" gleaned from a Direct Marketing Fundraisers Association luncheon presentation of the same name.