There are still several common mistakes fundraisers make in their online communications, says Thomas Gensemer, managing partner at online technology provider Blue State Digital. Here, he shares those common online fundraising mistakes and provides ways fundraisers can overcome them.
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Hunger Cannot Wait
John Laurence Gile, executive director, Project Angel Food, which delivers meals and companionship to more than 1,200 people living with AIDS and other serious illnesses in Los Angeles County each day. Current budget: $4 million.
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