Online Fundraising

Behind the government agency CDC is the CDC Foundation. Like so many organizations, the CDC Foundation recognized the need for digital transformation and was in the middle of modernizing when COVID-19 hit.

“Digital-first” efforts leverage social media and livestream video to inspire donations, culminating in a 30% increase in donations.

The $922 million dollar revenue figure reflected growth from the previous year’s efforts for the first time since 2008.

Nonprofits must diversify and grow funding strategies to compete. Appreciated stock represents $100 billion in untapped funding, and new ways of stock gifting have enabled 60 million American investors to donate stock in minutes.

Successful direct response fundraising campaigns feature many finely tuned elements, including demographically appropriate appeals, images, materials, and keen insights about the best timing of solicitations. However, there remains one campaign rudiment that is still often left to rote standardization — the personalization of gift array values.

Graph will acquire 100% of all issued and outstanding shares of Niftable as the companies have entered into a share exchange agreement.

Fundraising strategies have been evolving since the dawn of the digital age. While some organizations have been quick to adopt innovative new techniques, most are still resistant nearly two decades later.

StratusLIVE announced major upgrades to their Ignite Online Giving Platform, making it easier for donors to engage digitally.

GoFundMe announced this morning that it has reached an agreement to acquire Classy, a San Diego-based nonprofit fundraising software company.

There are three categories of technology that nonprofit organizations need to focus on in 2022 if they want to improve their fundraising in this new digital age. Here is an outline of what your fundraising tech stack should look like.