Online Fundraising

The NonProfit Voice Ep 69: Why It’s Essential to Become a Digital-First Nonprofit
August 31, 2022 at 11:03 am

In this episode of The NonProfit Voice Tech Series, Mark Becker, founding partner of Cathexis Partners and editorial advisory board member of NonProfit PRO, is joined by Geoff DeLizzio, chief development officer at the Epilepsy Foundation, and Maria Clark, executive vice president of partnerships at GoodUnited, to discuss a digital-first fundraising strategy.

What’s Driving the Surge in Monthly Giving?
May 31, 2022 at 12:56 pm

Monthly giving revenue grew by 24% in 2021 over 2020, according to M+R. Not surprising. Why is monthly giving so attractive to so many donors? And how are nonprofits positioning and promoting the giving vehicle to donors?

Transform Charitable Giving by Accepting Donated Stock
February 15, 2022 at 9:37 am

Nonprofits must diversify and grow funding strategies to compete. Appreciated stock represents $100 billion in untapped funding, and new ways of stock gifting have enabled 60 million American investors to donate stock in minutes.

Take the Guesswork Out of Personalized Gift Array Values
February 10, 2022 at 8:45 am

Successful direct response fundraising campaigns feature many finely tuned elements, including demographically appropriate appeals, images, materials, and keen insights about the best timing of solicitations. However, there remains one campaign rudiment that is still often left to rote standardization — the personalization of gift array values.