July 27, 2009, The Seattle Times — For most nonprofits, raising money means asking donors to write a check.
NEW YORK, July 13, 2009 — Combining its century-old mission of fighting for equality with the instantaneous reach of modern-day technology, the NAACP has launched a program that lets people use their cell phones to report incidents of police misconduct.
DENVER, July 1, 2009 — Alicia Keys' appearance on the 2009 BET Awards Show Sunday night (June 28) raised more than $130,000 from more than 26,000+ mobile donors who texted their donations. Keep a Child Alive is the non-profit organization co-founded by Keys to provide health care and housing to children with HIV/AIDS in Africa and India.
WASHINGTON, D.C., June 29, 2009 — The Juvenile Diabetes Research Foundation (JDRF), a leader in setting the agenda for type 1 diabetes research, has recently launched a mobile marketing campaign that will use wireless technology to enhance communication with, and generate involvement from its advocates across the country. Through the DiabeTXT program, JDRF will send information to its constituents via text messages, alerting them about important legislation news, diabetes research news, and upcoming events.
SAN DIEGO, June 2, 2009 — JHG (formerly JHG Townsend), the digital marketing agency that combines strategy, interactive, mobile and public relations to engage brands and drive their revenues, today announced that Illinois State University Foundation (ISUF) has joined its roster of clients. JHG’s interactive and mobile group will provide ISUF with an executable marketing strategy to help the university related Foundation leverage digital technologies to increase fundraising among its alumni and friends, including fans of the university athletic programs. The strategy created for ISUF will give the organization a comprehensive technology roadmap inclusive of both online and mobile marketing initiatives. By leveraging this fully integrated approach, the university’s foundation will jumpstart its objectives of advancing online contributions while raising national awareness.
SAN DIEGO, April 7, 2009 — Single Touch Systems, Inc., (OTCBulletinBoard: SITO) Single Touch is pleased to announce the launch of a mobile donations program in association with CharityCall and Truist. Single Touch is a leading innovator in mobile commerce and direct response solutions and Truist is the leading provider of global philanthropy solutions. Callers can make donations to a charity or cause of their choice simply and efficiently by calling #505
LAS VEGAS, NV, April 1, 2009 — Mobile devices could be used for voting purposes in the United States by 2012, according to market predictions made by the Messaging and Mobile Media division of VeriSign, Inc. (NASDAQ: VRSN), the trusted provider of Internet infrastructure services for the networked world.
Fundacion Teleton MexAmerica, the organization behind the annual Teleton, included a text to donate call to action for the first time ever in a nationally broadcast telethon. The nonprofit partnered with mGive.com to use its groundbreaking technology to raise an unprecedented amount of money through mobile donations. Viewers of the Telethon were asked to send a text message with the keyword TELETON to 90999 to give $5. The tax-deductible donation is charged to the donor's regular monthly cell phone bill.
Tips from media experts and civic leaders on how to use technology to engage and inform communities are now available at www.informationneeds.org, a Web site of the John S. and James L. Knight Foundation.