Think Beyond Your Nonprofit’s Niche: Expanding Impact Through Collaboration
May 19, 2022 at 11:54 am

When people ask me about the benefits of collaboration, my first instinct is to say it’s a no-brainer. In my experience, thoughtful collaboration with nonprofits, clinicians, research partners, government agencies, and even companies in the private sector only leads to good things.

2021 Fundraiser of the Year: Bri Seoane
December 7, 2021 at 8:40 am

Bri Seoane, Ronald McDonald House Charities Bay Area’s vice president of development and strategic partnerships, faced a $1.4 million expected shortfall, but knew the sick children her organization supported still needed help. Her impressive fundraising results landed her as NonProfit PRO’s Fundraiser of the Year.

2021 Technology Professional of the Year: Heather Walker
December 7, 2021 at 8:25 am

Heather Walker became the first female chief information officer for Atrium Health Navicent in July 2020 in the middle of a pandemic that required her to help medical workers handle the technological challenges of COVID-19. Her hard work has resulted in her being named NonProfit PRO’s Technology Professional of the Year.

2021 Marketer of the Year: Nicole Williams
December 7, 2021 at 8:20 am

Instead of marketing resources being devoted to an annual golf tournament, Nicole Williams, associate director of foundation relations and communications, pivoted the organization’s strategy and resources. That campaign earned her NonProfit PRO’s Marketer of the Year.

3 Modern Ways To Improve Your DRTV Campaign
December 1, 2021 at 9:58 am

Direct response TV campaigns are a tried-and-true fundraising avenue, particularly for nonprofits, but have evolved since their inception in the '60s. Here are three lessons Children’s Miracle Network Hospitals learned from its DRTV pilot using tried-and-true tactics with a modern twist.