Face-to-face Fundraising

Supercharge Sustainer Retention With Face-to-Face Fundraising, Part 2
October 2, 2019 at 11:35 am

Retention. It’s something every single one of us struggles with. And no matter how a new sustainer came on board, the first three months after sign-up are critical to retaining new sustainers. But when it comes to recurring donors acquired via face-to-face, retention becomes even more crucial. 

Supercharge Sustainer Retention With Face-to-Face Fundraising, Part 1
September 26, 2019 at 11:51 am

Face-to-face fundraising is one of the best ways to inspire people to make an ongoing and sustained donation. Keeping the connection with new sustainers and making sure that their gifts keep coming in for the long-term can be a challenge, but it’s solvable.

Could Face-to-Face Fundraising Be Flawed?
February 5, 2018 at 11:55 am

If you’re an experienced fundraiser, you’ve been taught that in-person, face-to-face solicitation is the most effective way to solicit gifts. But is it?...

Learn About Best Practices in Event Fundraising at RAISE 2017
August 22, 2017 at 11:03 am

Today’s changing landscape is constantly evolving the nonprofit sector. And with the evolution of digital technologies comes more opportunity for fundraising—especially when it comes to event fundraising. RAISE 2017 is the first national conference for event fundraising professionals, and it’s all taking place from Sept. 25 to 26 in Washington, D.C...

A Cautionary Tale: Gift Solicitation Gone Wrong
June 12, 2017 at 11:15 am

Have you ever wondered what the ideal number of people is to solicit a gift? Is a one-on-one meeting best? Perhaps you should bring two people—your president and campaign chair? Or perhaps three people would be even better—president, campaign chair and board member. Sounds reasonable, right? Get a power team to solicit a power gift! But here’s a story that will set you straight...

People Give to People
June 2, 2017 at 10:23 am

It is true that people give to people. If you are interested in a long and satisfying career in fundraising, get out of the office and engage others. You will be amazed at what you’ll learn about others and yourself...

25 Years on Relationship Fundraising
May 19, 2017 at 10:34 am

In this post-truth age, anyone who pretends they’re listening when they’re not may well be among the most under-informed, misguided and misled folks of all. It’s shocking to realize that people who’ve been nodding vigorously in agreement with you for decades may just have been humoring you all along, may have had little or no intention of actually doing what you thought they were so very enthusiastic about...

Fundraising Is Sales; Ask These Questions
May 11, 2017 at 11:12 am

Have you ever heard that quote in the title? If not, you might want to brush up on your sales skills. It could be the difference between getting a donation or not. Let’s set the record straight, I’m not diminishing fundraising as just “sales.” I’m elevating sales as a process and technique to help us be more successful in our fundraising...

Charitable Giving Expected to Increase in 2018
May 9, 2017 at 10:17 am

Ask your Magic 8-Ball about the state of charitable giving in the next few years, and there’s a good chance it’ll tell you “outlook good.” As long as it’s getting its info from Marts & Lundy and the Lilly Family School of Philanthropy at Indiana University, that is...

Extreme Events Equals Extreme Affinity (But Think Before You Leap)
May 3, 2017 at 10:04 am

Some years ago, I was having dinner with a client and her husband, Bill. In the course of the meal, it came up that Bill was going to be doing a DIY event to raise money for breast cancer research, and they asked if I would consider sponsoring Bill for $100 for his event…