Annual Campaigns

GivingTuesday 2025 raised $4B and drew strong donor, volunteer and small-dollar engagement. Here’s what the trends mean for nonprofits.

Plan and feel confident in executing your fundraising strategy by using our easy-to-follow checklist for Giving Tuesday.

Merge GivingTuesday and year-end giving into one strategy to reduce stress and increase donor impact.

Data shows GivingTuesday donors are more likely to give again. Here’s how to turn that giving-day surge into sustained support.

The annual appeal still matters — but it needs a digital-age upgrade. Here’s how to modernize your approach to boost year-end results.

Nonprofits relying on a few major donors face increasing financial risk. Here’s how expanding your base can create more stable funding.

Attend this webinar for actionable recruitment templates for turning your most loyal donors into enthusiastic peer-to-peer advocates.

Year-end fundraising appeals work harder when paired with board engagement. Here’s how to unlock your trustees’ influence.

Nonprofits should set goals that are aggressive but realistic. With the right strategies, they can achieve new levels of fundraising.

A complete step-by-step for planning your next campaign.