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The yellow boom box and the perils of giving research
"If you read this blog, you know how much I adore research. But here’s the thing about research. When it measures what people do, it’s very valuable. When it measures what people say, it’s potentially misleading. Why? Because human beings are dreadful at accurately predicting their own behavior." Click here to read the full post.
Need Help With Event Planning?
"Are you planning any events for the new year? Whether it is a non-profit fundraiser or a membership workshop, planning an event can be exciting, challenging and always an exercise in collaborative teamwork." Click here to read the full post.
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