SofTrek Corporation Announces ClearView Technology for PledgeMaker Donor Management Software
Amherst, New York, July 24, 2009 — SofTrek Corporation, a leading provider of donor management software and fundraising solutions for nonprofit organizations, announced today the release of ClearView technology for its PledgeMaker donor management software. ClearView enables users to achieve a complete and clear view of their donors by allowing them to personalize their workspaces and by giving them easy access to the donor-related information they need, when they need it, and in a format they find most useful.
SofTrek developed ClearView technology as the result of extensive market research and input from many of its nonprofit clients. ClearView provides the power, flexibility, and ease of use that nonprofit organizations need in order to get the most out of their donor management software system.
"We are excited to introduce ClearView technology – our new Web 2.0 platform that defines a new paradigm in donor management software for nonprofit organizations," stated Bob Girardi, Vice President of Marketing and Sales for SofTrek. "The levels of personalization available in ClearView specifically address issues with usability and flexibility which have traditionally plagued donor management solutions. Nonprofits are now able to maximize the effectiveness of their donor management software because ClearView is not only user-customizable, but also incredibly easy to learn and use."
Since 1987, the mission of SofTrek Corporation has been to provide donor management software, fundraising capabilities, managed hosting services, and technology solutions to nonprofit organizations. SofTrek has proven expertise in developing state-of-the-art software applications and is committed to delivering industry-leading solutions and services that help all types of nonprofits achieve their business objectives. Organizations such as Catholic Relief Services, Dana-Farber Cancer Institute, Cystic Fibrosis Foundation, The Metropolitan Museum of Art, and The Trust for Public Land count on SofTrek for their donor management and fundraising technology needs.