Badge Brigade

In early December 2006, Network for Good launched the beta version of its Charity Badge fundraising widget, which allows individuals to raise awareness and money for a cause on their personal blogs, social-networking sites or Web pages.

Nonprofit organizations can create the badge — a vertical box that can be personalized with a photo, video and/or text describing the mission — and give it to constituents to put on their blogs or Web sites, or constituents can create their own. The badge includes a “donate” button; visible, real-time tracking of donations and the amount the badge has raised; and a “Create your own Charity Badge” button. When creation of the badge is completed, individuals are given the code that links to the badge, which then can be copied and pasted onto their blog or Web site, or into an e-mail.