Golden Unveils AI-Backed App Update to Address Declining Volunteer, Donor Engagement
Golden, a provider of volunteer management technology, announced a major update to its flagship mobile app, introducing AI-driven features designed to combat declining volunteer and donor engagement rates across the nonprofit sector.
Designed to enhance a volunteer’s experience with cutting-edge AI capabilities, the enhanced app helps streamline volunteer matching, personalized engagement strategies, and optimized program effectiveness for nonprofits, community organizations, and corporate volunteer programs.
By being in the individual supporter’s pocket, the Golden app helps earn their trust and permissions, coaching them into active and sustainable volunteers. Golden’s globally-awarded and category-defining mobile app turns volunteers into donors.
“By transforming volunteers into lifelong donors, organizations can start to see a reversal in declining donation trends and all-time low records of individual donation rates,” says Golden CEO and Founder, Sam Fankuchen.
At the heart of the update is Goldie, an AI-powered volunteer coach that helps users set goals and intentions, track progress, reflect on their personal impact, and recognize their ‘Golden Moments’ by integrating philanthropy into their lifestyle. Through real-time guidance and behavioral insights, Goldie helps organizations boost volunteer retention and convert supporters into long-term donors.
"When the original Golden mobile app launched, it defined a new category of software that made participating in volunteering and donation opportunities instant, trustworthy, and personalized. The all-new iOS and Android apps build on the existing experience by introducing optional AI Coaching to help each of us be more intentional in finding ourselves and successful in achieving our potential through supporting others,” says Fankuchen.
Other enhancements in the new Golden app include:
- Intelligent Matching: AI-driven recommendations connect volunteers with a live inventory of opportunities tailored to their interests, skills, and availability, increasing the likelihood of engagement.
- Privacy & Security: Store and protect sensitive profile, registration, and contribution information with full encryption and compliance support, enabling volunteers to securely perform instant background checks, motor vehicle checks, sign waivers, and other required processes directly through the app.
- Automated Processing: Volunteers can log and track hours automatically using location services while complying with applicable privacy regulations, staying informed with automated push notifications that quickly notify you of changes and updates, and instantly process donations using any payment method.
- Custom Branding: Enterprise-scale organizers can while label apps, communications, single sign-on, and custom software integrations, directing the power of all these technologies in the context of their operations.
The new Golden app is now available for download on iOS and Android.
The preceding press release was provided by a company unaffiliated with NonProfit PRO. The views expressed within may not directly reflect the thoughts or opinions of the staff of NonProfit PRO.
