Corporate Giving: Best of the Basics

Offer very clear and easy-to-understand contracts, and suggest in-person meetings to go over the specifics of the partnership to ensure that the donor is fully informed of all of his/her benefits. Keep impeccable records, and communicate to the donor often.

7. Let your personality show through — donors like giving to fun, professional, interesting people.
How many times have you dreaded having a meeting with someone? You don’t want your donor or prospect to roll his/her eyes and wish for a trip to the dentist rather than a meeting with you! While the donor ultimately is giving to the cause, he or she will spend a lot of time with you — and it will only benefit the partnership if the donor finds spending time with you rewarding.