Links to Blog Posts You Should Read!

10 Ways Social Media Marketing is Like Making Love
"I get links to buy Viagra all the time … come on people! Know your audience and try to target what their needs are!" Click here to read the full post.

What’s your Zero Moment of Truth strategy?
"The ZMOT occurs when a person checks a movie’s reviews before buying tickets, or compares hotel reviews before finally making a decision about that romantic getaway. For online marketing around advocacy or fundraising, the ZMOT could be the potential new user taking the time to read the 'About' page of an organization — or seeing how many 'likes' it has on Facebook — before signing a petition." Click here to read the full post.