Celestial Seasonings Asks Tea Drinkers to Make a Difference by Planting 'Virtual Trees' Online
The specialty tea leader partners with Trees for the Future to plant more than one million trees in developing countries around the globe
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Visitors learn about the brand's earth-friendly practices, including the growing, harvesting and sourcing of their ingredients and the packaging of their products. Because they have worked with many of the same farmers for more than 30 years, the specialty tea leader has been able to establish sustainable harvests and support ethical trade practices. Additionally, Celestial Seasonings' use of minimal packaging, including a unique tea bag that requires no strings, tags, staples or individual wrappers, saves more than 3.5 million pounds of waste from entering landfills annually.
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