Is Your Nonprofit Prepared for a Media Crisis?

The presidential election has become—quite unfortunately—a daily case study in crisis communications.

Nearly every day this fall—and sometimes more than once a day—one or both of the major candidates has been forced to respond to a crisis, whether it’s negative news about his or her past with the release of damning audio or leaked emails, or through his or her own missteps.

And each candidate has made some big mistakes when responding to these crises. Thankfully, this campaign will end early next month. Sadly, though, there will soon be other crises for the media to cover. And one of those crises might just involve your nonprofit.