McDonald’s Teams With Keep America Beautiful on Smurfs Happy Meal Promotion
McDonald’s has teamed with Keep America Beautiful to invite kids to “Smurf the Earth” by choosing Apple Dippers in their Happy Meals. Those Apple Dipper packages feature a digital code, and when that code is entered at HappyMeal.com, McDonald’s and KAB will plant a tree (up to 100,000) in needed or devastated areas within national forests across the country.
Celebrating the release of "The Smurfs," McDonald's worldwide Happy Meal program promotes the importance of good environmental stewardship and family togetherness.
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