Fundraising Is a Marathon, Not a Sprint

You’ve probably heard it before … life is a marathon, not a sprint. Well the same holds true in the fundraising world. Except when it doesn’t. Nope, the few short weeks of November and December are when it is time to put your game face on and just go for it. You have seven weeks to reach your fundraising goals, meet those membership objectives and secure financial commitments for next year.

Now, before you shut off your computer to go running through the office screaming the sky is falling, let me share with you some good news.