Do you have a successful nonprofit content marketing strategy? Running a successful nonprofit requires budgeting effectively and justifying every expense. This reality makes it even more surprising that in a recent survey of nonprofit marketers approximately 49 percent said they could not demonstrate how content marketing has improved fundraising efforts and 35 percent couldn’t say whether content initiatives have increased donations or sales...
Dysfunctional boards? Let’s discuss. Someone (several someones actually) have asked if private sector boards work “better” than nonprofit boards. While you might think that having everyone pulling in one direction—profit-making—would mean that a board would be easier to manage—I would point you to Exhibit A, Uber. Enough said...
Nonprofits need to be flexible, open to new ideas and willing to change when appropriate. Soliciting supporter input on a regular basis will help organizations stay relevant and in touch with their base...
As some industries deal with revenue challenges, giving rates for early 2018 also reflect a slow start to the year. First quarter giving marks the mildest year-over-year growth rate since 2012. While it’s too early to predict annual giving trends, nonprofits should take time to evaluate their growth strategies now...
Let's talk about ineffective nonprofit leadership, shall we? Some time ago, I passed along a VP of development job opportunity that came across my desk to a former colleague who was looking for a new position...
The truth is the fundraising world is very complex and dynamic. We use simple tools and basic principles that we feel will provide easy answers for us. The truth is all of us make mistakes daily in our jobs. The question is do we know we are making mistakes and try to correct them, or do we assume the wrong way to do things is the right way to accomplish success?
There is no question that one of the biggest challenges in nonprofit board and leadership work is… people. Because people are also who make up nonprofit board and leadership teams—and who makes the work so good, too. It helps to have some good and effective ways to untangle things...
The truth is that every member of the executive committee—all nonprofit board members—has a fiduciary responsibility to call for full disclosure to the board...
Here are four strategic ways to create an efficient volunteer program that can save your staff time, retain resources and create higher levels of engagement with supporters...
Running a nonprofit is hard work—physically and emotionally. You hope to make a change in your community and have so much of your heart invested in your efforts. With all of the energy you put into your own business, why would you take time to serve on another nonprofit board?...
