Do You Need a Reason to Send an Email to Your Supporters?
May 17, 2016 at 10:19 am

I eagerly read every new article and exhibit from the Showcase of Fundraising Innovation and Inspiration. However, the article, โ€œ9 Tips for Effective Emails,โ€ made me pause. Oh, yes, I agreed with the author, Nick Allen, on most of the points. Yet there were a couple of tips I found missed the mark, and one in particular I thought was outright bad advice...

How to Rally the Program People
May 16, 2016 at 11:20 am

I was so impressed with the way my colleague Sharon Kerr, who works for The Salvation Army in California, organized and rallied her program people that I had to pass it on to you to copy and use, with her permission...

People Do Business With People They Like
May 13, 2016 at 9:42 am

All of us constantly are interacting with representatives from foundations, corporations, associations, organizations and families. Each contact is different, and long-term success depends on initial interactions and subsequent personal activities. Have you ever taken the time to look at your prospects and match them with your staff based upon personality and potential fit? If not, and if possible, I strongly suggest you look at these linkages...

The Question Every Fundraising Professional Needs to Be Able to Answer
May 11, 2016 at 10:07 am

Strategic planning is a passion of mine. It is energizing and rewarding to provide the tools and resources for a client to determine his or her future. My first foray into strategic planning was when I was leading a capital campaign that would hit goal and had the ability to overachieve it by far...

Thank-You Note Operatorโ€™s Manual
May 11, 2016 at 9:17 am

I spoke at a clientโ€™s conference this past winter. I was in Little Rock, Ark., with the American Foundation for Suicide Prevention (AFSP) at its leadership conference. After my return home, I received a handwritten thank-you note from Nicole Dolan, my client and one of the organizers of the meeting...

You Are Not Ordinaryโ€”20 Attributes That Make You Great!
May 9, 2016 at 11:20 am

What is happening out there? Iโ€™m seeing too many major gift officers (MGOs) who play small, do enough just to get by, and seem to want to drift through their careers just long enough so they can retire and head to Florida. How did this happen? I just want to take these good people (and,โ€ฆ

Fundraising Confession: Bad Experiences (and What to Learn From Them)
May 6, 2016 at 10:04 am

When you have been in the nonprofit business as long as I have, you have seen everything. I have been to countless meetings, lunch appointments, seminars, dinners and various events. In the nonprofit world, you typically react to someoneโ€™s act. We all strive for the end result, whatever that turns out to be in the long run. I can wait forever if, in the end, it results in large quantities of time, talent or treasure for the institution I represent...

Don't Be a Fundraising Tourist
May 5, 2016 at 8:00 am

We also are seeing a lot of fundraising "tourism" these days. You knowโ€”the drive-by attempts at raising money. Donโ€™t get me wrong. Itโ€™s fun being a tourist. Itโ€™s about being entertained. Itโ€™s about feeling as though youโ€™re "really" in the experience. When youโ€™re seeking to raise serious resources for serious causes just cruising by doesnโ€™t cut it, however...

Control, Ego Stifles Culture of Philanthropy
May 4, 2016 at 10:58 am

This week I was visiting with a great mentorโ€”an incredible philanthropist, board member and fundraiser. We are both fans of a friend who recently left a university where the president did not allow anyone else to engage with its top donors and prospective donors...

How to Completely Change Nonprofit Fundraising, Marketing โ€“ Part 1
May 4, 2016 at 10:14 am

For some time now, Iโ€™ve been saying fundraising has changed more in the past five to 10 years than in the previous 50. Itโ€™s due to the digital revolution that fundamentally has changed business as usualโ€”for everyone. Change is inevitable, yet change is hard. And nonprofits seem to have a more difficult time embracing change than their for-profit counterparts. Perhaps itโ€™s due to the way social-benefit organizations are structured.