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Tag: Text messaging

6 KPIs for Measuring Text Messaging Success in Peer-to-Peer Fundraising Programs

May 27, 2026June 19, 2026 Noel Beebe

Most nonprofits judge text messaging by direct response standards — but for peer-to-peer fundraising, that’s the wrong scorecard. Here are the six key performance indicators that actually reflect what texting does for your peer-to-peer programs.

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Kickstart 2025 Giving With These 4 Multichannel Lessons Learned From 2024

January 14, 2025 Mike Snusz
Beautiful young woman lying down on a couch, typing on a laptop, holding a credit card and making a digital donation.

As nonprofits prioritize donor acquisition, engagement and retention for 2025, here are four actionable strategies can they implement.

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An Inside Look: Nonprofit Texting Programs

August 13, 2024 Mike Snusz

Want to integrate text messaging into your fundraising strategy? Here are some tips to get started, from planning to execution.

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5 Automated Text Messages to Increase Giving

April 10, 2024 Mike Snusz

An estimated 90% of text messages are opened within three minutes. Here are five automated texts that can help increase giving.

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Why Nonprofit Text Messaging Has Evolved Beyond Text-to-Give in 2024

January 16, 2024 Mike Snusz

Nonprofit text messaging now operates similar to an email program. Here are four reasons this channel has evolved beyond text-to-give.

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How to Include Text Messaging in Your Year-End Omnichannel Campaign

October 5, 2023 Mike Snusz

As four out of five nonprofits now either have a text messaging program or are planning to start one, some nonprofits will add text messaging to their year-end campaign for the first time this year. Here are some tips on how to integrate text messaging into your omnichannel campaign.

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4 Ways to Quickly Grow Your Nonprofit’s Text Messaging List

July 12, 2023 Mike Snusz
text messaging

With email deliverability hurdles and cluttered inboxes, text messaging provides an alternate way to quickly reach donors and constituents. Here are four ways to quickly grow your nonprofit’s text messaging list.

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4 Underutilized Ways Text Messaging Can Increase Peer-to-Peer Event Revenue

April 20, 2023 Mike Snusz

As nonprofits look for additional ways to regain pre-COVID registrants and revenue, text messaging offers impressive reach and immediacy to engage participants. With event season in full swing, here are four underutilized ways to use text messaging to boost peer-to-peer event revenue.

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Top 5 Ways Text Messaging Will Retain Donors in 2023

February 15, 2023 Mike Snusz

While text messaging has remained a reliable conversion channel over the years, nonprofits are taking advantage of texting’s strong and immediate open rate to focus on retention.

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Deliver a Text Messaging Strategy to Enhance Donor Engagement

October 19, 2022 Richard Heimsoth

With the market cluttered and audiences’ attention spread thin, nonprofit leaders are seeking ways to reach new prospects and keep donors engaged. SMS/MMS strategies offer nonprofits this unique opportunity. Here’s a look at the benefits of text messaging and how to add the channel to your existing campaigns.

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