Barry McLeish

Many nonprofit organizations find themselves existing in a sector that is rapidly expanding and becoming more and more competitive. This new environment has given rise to a far more discerning and demanding breed of donor, vitally interested in reshaping the ways in which he or she does business with nonprofits. In his useful book “Yours, Mine, and Ours: Creating a Compelling Donor Experience,” Barry McLeish offers sound advice to nonprofit leaders on how to go about attracting and maintaining donors in this new and challenging charitable landscape. “What nonprofit executives can do is to prepare themselves for different environmental and organizational possibilities in

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