Each year, NonProfit PRO honors some the best fundraising campaigns of the past year with the Gold Awards for Fundraising Excellence. The awards change a little each year based on observations made the previous year, but each year the awards focus on fundraising campaigns and their creative.
The current categories are:
- Direct Mail
Organization’s Annual Operating Budget $10 million or Over
Organization’s Annual Operating Budget Under $10 million - Multichannel
Organization’s Annual Operating Budget $10 million or Over
Organization’s Annual Operating Budget Under $10 million - Email
Organization’s Annual Operating Budget $10 million or Over
Organization’s Annual Operating Budget Under $10 million - Peer-to-Peer (campaigns centered on P2P fundraising)
Organization’s Annual Operating Budget $10 million or Over
Organization’s Annual Operating Budget Under $10 million - Special Events
Organization’s Annual Operating Budget $10 million or Over
Organization’s Annual Operating Budget Under $10 million - Telemarketing
Organization’s Annual Operating Budget $10 million or Over
Organization’s Annual Operating Budget Under $10 million - Social-Media Mastery
Does your organization have a stellar social-media strategy that paves the way for the deep donor engagement that eventually fuels fundraising? Have you pulled off a masterful campaign on social media? - Website
What makes your organization’s website a fundraising powerhouse? - On the Edge
Any campaign that pushes the envelope (and/or the bounds of reason). If it was daring overall or even just for your organization, we want to hear about it!
In order for a campaign to be eligible, it must have taken place in the prior year. For example, the 2014 Gold Awards honor campaigns completed between Jan. 1 and Dec. 31 of 2013, with the winners announced in the October issue. You can view past winners here.
You can submit your nominations throughout the year, with the deadline for the year’s awards in late summer. There is a $125 entry fee for the first entry from a company and/or nonprofit organization, and each additional entry costs $75 apiece.
Each entry must be submitted individually and be accompanied by its own entry form and check. Please submit two copies of each entry. Entries should be mailed to: NonProfit PRO Gold Awards One Penn Center, 1617 JFK Boulevard, Suite 1750, Philadelphia, PA 19103 Attn: Sean Norris You can get an entry form, tracking sheet and additional information here, then get moving! We look forward to seeing your entries.