Tension Corporation

Creating Your Direct Mail Offer
July 1, 2020 at 3:53 pm

We know from direct mail’s 40-40-20 rule that the success (or failure) of a direct mail campaign is based 40% on making the right offer, 40% on targeting the right audience, and 20% on your creative. Learn how to make the most of your offer with this white paper from Tension.

Neuromarketing & Direct Mail
July 23, 2018 at 9:48 am

Is your direct mail envelope captivating your audience and getting opened? Learn how the science of marketing can help increase engagement in our new guide, "Maximize Your Donor Communication." Brought to you by Tension - a leader in envelope and printed communications.