Charity Campaigns Try Gentle Approach to Get Shoppers to Spend on Good Deeds
December 8, 2011

As end-of-the year giving gets under way, some charities like the American Red Cross are skipping disaster pictures and switching to gentler imagery to urge people to forgo extraneous holiday gifts and, instead, give “something that means something.”

To deliver its message, the American Red Cross has a new animated character in its multimedia campaign highlighting the seasonal dilemma of whether to please family and friends with material gifts or to give them something that betters the lives of others.

Big Bucks Bankroll Nonprofit Journalism
April 19, 2010

April 19, 2010, Washington Post There was a time when most major journalistic investigations were carried out by newspapers, when revenue was abundant and "I-teams" were all the rage. But with nearly all papers hurt by cutbacks and some in bankruptcy, ambitions have often been downsized. And that has left a vacuum for ventures that don't have to worry about Wall Street expectations.

Two years after setting up shop in lower Manhattan, ProPublica has earned substantial respect and a top-tier list of partners. The nonprofit has done nine stories with The Washington Post, 27 with the Los Angeles Times, eight with USA Today, six with the Chicago Tribune, six others with the New York Times, 13 with Politico and 10 with the Huffington Post. Other partners have included ABC, CNN, CNBC, "60 Minutes," Newsweek, Salon, Slate and PBS's "Frontline."

Meet Our Advisors: Clint O’Brien
July 8, 2008

Through the end of the year, we’ll be running a “Meet Our Advisors” feature as a way to introduce readers to the members of our Editorial Advisory Board. This week, meet Clint O’Brien, vice president of business development at Care2, a social-network Web site that aims to help people make the world a better place by connecting them with individuals, organizations and responsible businesses making an impact. In this role, O’Brien works with more than 350 leading nonprofit organizations that choose Care2 as their preferred outlet for publicizing their causes, as well as recruiting new members, donors and advocacy supporters. Grew up in: