National Bureau of Economic Research

Hire More Fundraising Rain-Makers During Recession, New AHP Study Concludes
May 15, 2009

WASHINGTON, May 14, 2009 — As the recession's grip tightened on nonprofit hospitals and health care systems in the U.S. and Canada, high performing philanthropic fundraisers in charge of major gifts and planned giving programs were often their most effective and efficient rain-makers, according to the Association for Healthcare Philanthropy (AHP).