Fundraisers from all walks of life are encountering many challenges these days, but what do the C-level executives see as the most important issues facing the sector? At the Direct Marketing Association Nonprofit Federation’s 2010 New York Nonprofit Conference, three top nonprofit executives joined moderator Tom Harrison, president and CEO of Russ Reid, to discuss these issues in a two-part session, “Cracking the Shell: Open Dialogue & Discussion With America’s Top Nonprofit C-Level Executives on the Sector’s Most Pressing Issues."
Food For The Poor
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Fundraisers radically modify the value proposition with prospects and donors when they offer incentives for giving. Albeit engaging, some experts consider the technique to be short sighted, for renewing premium-acquired donors can be arduous and cost prohibitive.