BCG Connect

How Will Donors Feel When They Open Direct Mail from Your Organization?
November 8, 2023 at 12:14 pm

Creative design and personalized messaging can help donors visualize their impact, see themselves as part of your community, and feel inspired to make their next gift. It’s not too late to engage donors in 2023 with a custom-designed, creative holiday stewardship campaign, calendar year end or winter appeal. Watch this brief video about the impact of creative design in fundraising.

Make a distinctive case for giving with data and creativity
June 7, 2023 at 9:21 am

Successful direct mail campaigns help donors understand the goal, visualize their impact, and get excited about giving. Using data and segmentation, nonprofits can target donors with customized messaging that resonates on a personal level. And while managing segmented data can be complex, it does not have to be difficult. Get inspired to break through the noise in FY24 with creative marketing for fundraisers from BCG Connect.

The Benefits of an Integrated, Annual Plan for Appeals and Stewardship
May 3, 2023 at 12:16 pm

Have you considered the positive impact an annual plan for marketing and communications can have on your annual giving and stewardship processes?  The right marketing partner can help you engage more donors, alleviate resource challenges, and make your job easier.  Download the case study and see how this approach might help your fundraising communications in FY24.

365 Days of Giving Opportunities – Countless Ways to Say Thanks
April 12, 2023 at 10:49 am

A well-timed, personalized outreach activates a feeling of pride in your donors that can inspire them to give. Does your organization have a strategy for stewardship communications with multiple touchpoints throughout the year? Could you use more support in getting creative campaigns across the finish line? Get some inspiration for your next campaign or appeal and discover how we deliver creative marketing for fundraisers.