Association of Fundraising Professionals

Engage Conference Spotlight: Getting the Younger Donor to Say Yes
March 8, 2013

At the 47th Association of Fundraising Professionals International Conference on Fundraising back in 2010, three fundraising professionals hit on the topic of "Getting the Younger Donor to Say Yes." The Human Rights Campaign's Lindsey Twombly, one of the presenters of the HRC's case study at Engage, joined representatives from Convio and PETA in the session, "Yeah, Yup, Right On — Getting the Younger Donor to Say 'Yes' to Your Nonprofit."

(Team) Building Blocks
March 1, 2013

Whether you’re new to a development leadership role or a seasoned executive, you must consider personnel issues. Much like a football coach who takes over a team, think about each part of the organization and how the pieces fit together. A fundraising coach knows that success depends on a total team concept. Each fundraising organization has elements of governance through its board of directors and administration with executive leadership and staff. These various individuals must execute strategic and operational plans for success to occur.

Do Not Let This Happen to Your Organization
February 15, 2013

While volunteer and professional fundraisers must have useful information to effectively perform, organizations must protect sensitive items and keep them confidential. I’m going to provide you with eight tips that will help you keep your organization safe and your prospects and donors happy. Before a crisis happens at your organization, take the time to review your organization’s own prospect research and information sharing protocols.

Rising Stars
February 1, 2013

Announcing the 2013 Fundraising Professionals of the Year Awards Rising Stars.

AFP NYC Chapter Meeting: Fundraising Insights From Folks on the Front Lines
January 24, 2013

Three fundraising professionals on the front lines discussed a multitude of issues surrounding the fundraising sector, including corporate trends, major donor concerns and changes to the tax law at the Association of Fundraising Professionals New York City Chapter's annual meeting.

'The Tax Deduction in the Big Scheme Is Not All That Important'
January 21, 2013

Those were the words from Association of Fundraising Professionals President and CEO Andrew Watt at the AFP New York City Chapter annual meeting last Wednesday. Watt gave a keynote presentation where he "sounded the warning," stating those very words, that "the tax deduction in the big scheme is not all that important."

Choosing Your Fundraising Strategies
January 18, 2013

How do you choose your fundraising strategies? First, of course, you start with the body of knowledge. You choose your fundraising strategies based on all those books by the industry experts. Next, you look at the results of all of your organization’s fundraising. You analyze response rates and examine your return on investment (ROI). You compare current results to the last several years. You explore trends and their implications. And now … try using a special set of nine criteria that I’ve developed for my clients.