Data Mining

#NPPTrendingNow Ep 117: Data/Analytics
December 20, 2019 at 11:50 am

Welcome back to #NPPTrendingNow, where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week.

What Does Integration Mean Anyway?
October 23, 2019 at 11:34 am

It’s rare to have a conversation with a fundraising professional today where the term “integration” isn’t interjected at least once.

Nonprofit Executives and Artificial Intelligence: A Path to Co-Existence
September 26, 2019 at 11:37 am

I hope you're as excited about artificial intelligence in the philanthropic sector as I am. While I'm not saying that artificial intelligence is the end all be all, it's impressive to experience the dawn of this new age. Things we never thought possible have become a reality.

Reaching Peer-to-Peer Supporters Through Data-Driven Personas
September 24, 2019 at 12:42 pm

To encounter the donors who are likely to participate in peer-to-peer activities, we need to look to personas. These are not your run-of-the-mill personas many of us have used in past communications efforts. These personas are derived from complex statistical models and go well beyond the marketing personas.