Crowdfunding

Personal Gift or Charity Donation? Crowdfunding and the Orlando Attack’s $7.5M GoFundMe Phenomenon
August 12, 2016 at 10:57 am

Crowdfunding has changed the face of disaster/emergency fundraising. It offers a way for people worldwide to offer monetary assistance to anyone, anywhere, anytime. It is hosted on platforms that the nonprofit does not have to own or run, thus taking away a lot of logistical details that can bog down an emergency response. But crowdfunding brings with it a new set of challenges to be addressed...

Could Crowdfunding Eclipse Church as the Future of Charity?
August 2, 2016 at 9:36 am

The internet has made a lot of things either obsolete or virtually obsolete in recent years, including bookstores, record stores, video stores and print journalism. In the early days of the web, however, very few would have predicted that online charity would have a sizable impact on the world at large. Yet the internet is…

How Virtual Reality Is Inspiring Donors to Dig Deep for Charitable Causes
June 23, 2016 at 9:56 am

One evening last December, 400 men and women in tuxedos and gowns met at the Metropolitan Museum of Art in New York to take a trip to a small village in Ethiopia. Few of them had ever been to the East African country before, and while they were scheduled to depart that evening, nobody had…

GoFundMe Campaign for Orlando Breaks Site's Records
June 14, 2016 at 9:37 am

A crowdfunding campaign to raise money for victims of this weekend’s horrific Orlando nightclub shooting has raised more than $2.1 million in slightly more than 27 hours, becoming both the largest and the fastest-funded campaign in GoFundMe’s six-year history, the site confirmed this afternoon. The campaign was launched by Equality Florida, the state’s largest LGBT rights…

GoFundMe Campaign for Orlando Shooting Victims Raises $1.5M in 24 Hours
June 13, 2016 at 10:35 am

A GoFundMe campaign has raised more than $1.5 million in 24 hours for victims of the Pulse nightclub mass shooting that left 50 dead and at least 53 wounded. Equality Florida, an LGBT civil rights organization, started the crowdfunding campaign early Sunday morning with a $100,000 goal. The campaign quickly exceeded that goal and subsequent goals of $500,000 and $1 million, reported Mic, prompting Equality Florida to raise the goal to $2 million. More than 38,000 people have contributed so far...

How a Small Nonprofit Raised $380K Through International Crowdfunding
June 3, 2016 at 10:03 am

The Internet has changed the way we communicate, effectively rendering distance obsolete. Everyone and everything is a click away, opening new avenues for international fundraising. One of those avenues is crowdfunding, which can provide a solid secondary revenue stream for organizations of all sizes. Just ask Arlington Academy of Hope, a small nonprofit based in Arlington, Va...

Crowdfunding Sites Like GoFundMe and YouCaring Raise Money—and Concerns
March 4, 2016 at 10:35 am

After Todd King Sr.’s 13-year-old son Tyree was killed by a drunk driver last summer, friends, neighbors and strangers rallied to the family’s side, donating several thousand dollars for funeral expenses through a crowdfunding website. Then King, who lives in Springfield, Ohio, discovered that a neighbor had kept more than $1,000 of the $2,700 she…

This Is How to Run a Nonprofit Crowdfunding Campaign
February 26, 2016 at 9:57 am

There’s nothing I love more than seeing a great nonprofit fundraising campaign in action. Today, I thought I would share a recent favorite with you—the Write On crowdfunding campaign. I’m a long-time stationery enthusiast in my personal life. I love writing cards to people. In fact, when my husband and I first started dating and…

Anti-Gay Group Accidentally Raises Thousands for LGBT Charity Event
February 19, 2016 at 9:40 am

When anti-gay group STOP SAFE Schools Coalition caught wind that youth organization Minus18 was selling tickets to a dance for LGBT teenagers, the group directed its Facebook followers to buy up all the tickets so no one could attend. But there was a catch. Minus18 wasn't selling tickets to the event. It was crowdfunding it. Oops!...

What You Can Learn About Crowdfunding From Large Nonprofits
January 26, 2016 at 9:59 am

United Way, The Salvation Army, American Cancer Society: What do all of these nonprofits have in common? Aside from recognizable brands and worldwide reach, they all use similar techniques to raise funds and stay in the forefront of donors' minds. The public has a general idea about the vision and budgets of these organizations. You’ll…