Rick Christ

Rick Christ
Basic Web Recommendations for Small Nonprofits

[Editor’s Note: This article first apperared on NPAdvisors.com and outlines ideas presented to New Orleans-area nonprofits after Hurricane Katrina. Though born of a specific disaster, they also offer sound advice for any small nonprofit looking to find a place for the Web in its fundraising efforts.] Think cheap and quick. There are plenty of free Web tools out there, but don’t use any that take too long to learn. … Many large nonprofits need to “have” a Web site. A small nonprofit with no budget, no tech staff, who is literally digging itself out of the mud needs to only “do” online what produces